PPC stands for Pay-Per-Click and it is one of the most effective marketing strategies available today. Through this strategy, we can create ads that show up at the top of the search engine results pages. These ads are highly visible and will capture the attention of your target audience immediately. Our PPC and ASO campaigns are optimized to bring in converting traffic to your website.
PPC is an investment in the future. It doesn’t just bring in more traffic to your website, but it can also help establish a brand presence online. A successful ad campaign can also tell you a lot about your customer behaviour and preferences. We understand just how important a good PPC campaign can be for your entire marketing goals and craft it carefully. Here’s a look at what to expect:
> Highly optimized ad copies designed to attract the right audience.
> Copies that go through A/B and multivariate testing regularly.
> Dedicated PPC campaign managers to keep an eye on their performance.
> Regular reports and full transparency regarding all ad campaigns.
PPC Pricing & Plan
PPC brings in great visibility and starts showing results immediately. You notice an increase in traffic from the moment the ad campaign is live on the website. Often times, a PPC ad is the first contact customers have with your brand. Our experts have handled PPC campaigns for companies at all levels. Whether you’re a local small business or an enterprise-level company, our team can handle your PPC marketing needs. With our help, it is possible to get paying traffic to your website. We optimize the campaigns to ensure they target the right audience. For example, our experts will choose keywords that specifically target people who wish to make a purchase and not those who’re just looking for information. This approach helps you get the most out of your existing campaign.
There are several ways in which a PPC campaign can help you gain the customer base you need. You might not require the entire set of bells and whistles. Here’s a look at the different plan options we provide:
A PPC plan should be customized according to your requirements. A tailored campaign will reach the right audience and won’t be a waste of resources. A poorly planned campaign will be a drain on your resources.
As an expert in PPC and paid advertising in general, we understand all of the tricks in the book. Our team will use proven techniques to get attention from your target audience.
Note: Do send us your website credentials details i.e. website URL, Keywords, Social Media (Facebook, Twitter etc) details at sales@lenstrapath.com
Keywords are an essential aspect of a PPC campaign. We target the best keywords based on research into your company, industry, customers, and competitors.
All our campaigns are optimized carefully to reach the right audience. We use Google's advertising platform to its fullest capacity while creating campaigns.
Even the best campaigns can falter over time. We monitor the situation carefully and remove all campaigns that don’t deliver the required ROI.
PPC can be expensive if the campaign isn’t planned well. We place a limit on the number of clicks and run campaigns on a tight budget.
Yes, a well-planned PPC campaign will have great returns on your investment.
While this is possible, it isn’t always a good idea. PPC ad campaigns require frequent monitoring and can become ineffective over time if they’re not upgraded frequently.
Yes, we will provide frequent analytics report with our summary so you can see how the campaigns are performing.
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